When it come of marketing – we’re always think of Facebook, Twitter and Instagram. Why Not – these are the best social media platforms to increase the community for brand in recent days.
This platform dominates for sales – traffic and conversation in online. many companies looking for social media as brand marketing.
Tumblr has also increasing the volume of users gradually. there have around 738 million unique and original audiences worldwide. This creates opportunity to grow marketing area in upcoming years on this platform.
But, the Question is what tumblr really looks like marketing? It is good idea to consider before applying marketing strategy on any platform.
Tumblr can be mostly helpful for micro niche blogging. this social media works as schema in SEO (Search Engine Optimization).
Tumblr is good place for Link Juice Strategy if you are targeting audiences for website. This can be best option for you to increase the conversation – traffic and sales through blog website.
Most of sales comes through original content. so infographics and enough information could have high chance to get more sales online.
Tumblr allows multiple kind of contents like image, quota, link, text, music and video. this place will also allow customize theme, colors and website layout. You can easily create tumblr blog store for marketing.
70% audience in Tumblr are on ages of 18-34. this place would work better if you avoided gender targeting. Infographic content could have 50% high rate for conversation.
If you are presence on this place daily basis. you can keep in mind that the content you provide that to be slightly different from others users. which can help you to become more professional from other audiences.
Tumblr community likes creativity and humor content. that kind of content you can focus to increase the brand value on this social media.
What Is Tumblr Marketing?
Each social media is different from each other. tumblr is kind of that platform has unique structure of web. it doesn’t difficult to use – when you have joined other social media.
If we keep focus on some of basic then link building can play effective role on this place. Here, you can follow some steps to increase number of audience for your brand marketing.
Set your targeting audience and goal
As with other network, one thing to keep in mind that you require to define goal to be successful in Tumblr marketing. You could create self messaging strategy.
It doesn’t need of large audience for targeting goal if you have enough information regarding that content. many customer can have engagement with short content if that have more possibility.
For Target audience, You can do personal message and provide original content like this product has enough price and effective. This will help you to target your marketing very effectively.
Create Tumblr account and optimize it
Signing up Tumblr account through Gmail id. once you’re signing in then you can change profile data on Tumblr account.
You can set up profile according of brand info. So, it can helpful for your audience to trust more on your brand. you can filled up details of website URL, country’ location, full address, contact number, email address are mandatory for brand promotion.
Once you completed then you can move toward theme option. There have many beautiful themes available. you can choose one best for your brand content marketing.
Tumblr has many kind of themes available. some themes are free theme and some paid. You can establish which you liked for your tumblr marketing.
Posting content on Tumblr
Before to start marketing on Tumblr. you can invest some time in discovering tumblr blog posts that are relevant to you and your brand. Therefore, you can assume that this value affect to customer engagement.
Text – Text is the some basic content which you can include on this site. There have limit character to add on it. this format can include images through HTML codes. You can optimize HTML Iframe codes to include image or video on this.
Photo – photo is some popular kind of content on tumblr feature. Here, you can add serval photo as album. you can include some extraordinary text on it.
Quote – Quote is mostly to use for highlight post. it gives value to users for understanding exact definition of that topic. This can be use for business context which you elaborate about important topic.
Link – Link is much important if we are applying marketing strategy that can take to redirect users to sales pages. Link can be used in schema type which content automatically displayed without permission of any.
Chat – the basic term of chat is messaging can be shared as group or personal content. it is best option for personal branding in marketing area.
Audio – This features takes more info by voice recording. Most of users can more engaged within that which people want to share short time. This is a great way to include short note on Tumblr post.
Video – Video is more impact content in recent day for customer engagement. Video marketing is gives more trust for audience – explain about brand topic, get answer of questions for your audience.
Conclusion
Tumblr is also reliable platform to use it for marketing prospective. I already given above you can read it to consume this place for marketing. There have many key features will help you to grow your brand reputation.
Mostly, there have many audience which are using this place for blog website. If you have blog store or you are applying marketing on website. You can choice this place for your marketing strategy.