What is tumblr? How to use it for marketing purposes?

what is tumblr – When we’re talking about marketing – we’re always thinking about Facebook, Twitter, and Instagram. Why Not – these are the best social media platforms to increase the community for brands in recent days.

This platform dominates for sales – traffic and conversation online. many companies are looking at this platform as social media for brand marketing.

What is Tumblr

It is also increasing the volume of users gradually. There have around 738 million unique and original audiences worldwide. This creates an opportunity to grow the marketing area in the upcoming years on this platform.

But, the Question is tumblr free for marketing purpose? It is good idea to consider before applying marketing strategy on any platform.

This is an open-source platform, that can be most helpful for micro-niche blogging. this social media works as a schema in SEO (Search Engine Optimization).

This is a good place for Link Juice Strategy if you are targeting audiences for the website. This can be the best option for you to increase the conversation – traffic, and sales through the blog website.

Most of the sales come through original content. so, infographics and enough information could have a high chance to get more sales online.

That allows multiple kinds of content like images, quota, links, text, music, and video. This place will also allow customizing themes, colors, and website layout. You can easily create a Tumblr blog store for marketing.

70% audience on Tumblr are between the ages of 18-34. this place would work better if you avoided gender targeting. Infographic content could have a 50% high rate for conversation.

If you are present in this place daily basis. You can keep in mind that the content you provide that be slightly different from other users, which can help you to become more professional than other audiences.

The Tumblr community likes creativity and humor content. that kind of content you can focus on to increase the brand value on this social media.

What Is Tumblr? How is it helpful in marketing?

That worked as social media to share the article, images, and videos to engage with other audiences.

Each social media is different from each other. this is a kind of that platform has a unique structure of the web. it doesn’t difficult to use – when you have joined other social media.

If we keep focusing on some of the basics then link-building can play an effective role in this place. Here, you can follow some steps to increase the audience for your brand marketing.

Set your targeting audience and goal

As with other networks, one thing to keep in mind is that you require to define a goal to be successful in marketing. You could create self messaging strategy.

It doesn’t need of large audience for the targeting goal if you have enough information regarding that content. many customers can have engagement with short content if that has more possibility.

For the Target audience, You can do a personal message and provide original content like this product has enough price and is effective. This will help you to target your marketing very effectively.

Create a Tumblr account and optimize it

Tumblr login – Sign up Tumblr account through Gmail id. once you’re signing in then you can change your profile data from the dashboard.

Tumblr Login
Tumblr login

You can set up a profile according to brand info. So, It can be helpful for your audience to trust more on your brand. You can fill up details of the website URL, country location, full address, contact number, and email address are mandatory for brand promotion.

Once you completed then you can move toward the theme option. There have many beautiful themes available. you can choose one best for your brand content marketing.

Tumblr Themes

There have many kinds of themes available. some themes are free theme and some are paid.

Posting content on Tumblr

Before starting marketing on this platform. you can invest some time in discovering blog posts that are relevant to you and your brand on this place. Therefore, you can assume that this value affects customer engagement.

Tumblr features

Text – Text is the basic content that you can include on this site. There have limited characters to add to it. this format can include images through HTML codes. You can optimize HTML, and Iframe codes to include images or videos on this.

Photo – photo is some popular kind of content. Here, you can add serval photos as an album. you can include some extraordinary text on it.

Quote – Quote is mostly used for highlight posts. it gives value to users for understanding the exact definition of that topic. This can be used for a business context in which you elaborate on an important topic.

Link – Link is much important if we are applying a marketing strategy that can take to redirect users to sales pages. Link can be used in schema type which content is automatically displayed without permission of any.

Chat – the basic term of chat is messaging can be shared as a group or personal content. it is the best option for personal branding in the marketing area.

Audio – This feature takes more info by voice recording. Most users can be more engaged within that which people want to share short time. This is a great way to include a short note in a post.

Video – Video is more impact content in recent days for customer engagement. Video marketing gives more trust to the audience – explain the brand topic, and get answers to questions for your audience.


1) What is Tumblr mostly used for?

there are many bloggers who have used this platform for blog promotion. there have many new audiences available. so, this platform can help them to collect new audiences for blog posts.

2) What kind of people use Tumblr?

there are almost 70% audience belongs to the ages 18-35.

3) is Tumblr safe for my child? or Tumblr age restriction

Any child is required to follow the terms and conditions to use this place before. The 13-year-old child needed to read the policy before using this platform.

4) Bad things about Tumblr

This place is been dirt from sexual content and cyberbullying.

5) what is purpose of a Tumblr?

this is an open-source platform for forum community members. this place allows users to create a Tumblr website using different themes.


This is the best reliable platform to use for marketing purposes. I have given the above info, you can read it to consume this place for marketing. There have many key features that will help you to grow your brand reputation.

There have many audiences who are using this place for blog websites. If you have a blog store or you are applying marketing on a website. You can choose this place for your marketing strategy.

Jainish Patel

I’m a Pro Blogger. Having my 3+ website. I got engineering degree in computer science engineering. But I am more appreciated to online business. Now, I ‘m full time blogger and enjoying my journey as well. I started my online carrier since 2018, April. After, research more I got the blogging.

3 thoughts on “What is tumblr? How to use it for marketing purposes?

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